#DOENATE

COPY + CONCEPT

The Doe Fund

#DOEnate -- Pro Bono + Social + Digital + OOH + Gamification

This social awareness campaign integrates the popular Qzzr platform to deliver an interactive social experience intended to inform young people about The Doe Fund and encourage them to #DOEnate by highlighting the similarities they share with many DOE Fund graduates.

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Monumental

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EY Interactive